Digitales

Interactive Touch Applications

Custom interactive installations for trade shows and events — touchscreens, gesture control, gamification, and immersive digital experiences.

Interactive Touch Applications — Digital Experiences for Trade Shows, Events, and Showrooms

In a world full of visual stimuli, it is no longer enough to simply display content — you need to make it an experience. Interactive touch applications turn passive viewers into active participants: trade show visitors explore your products via touchscreen, event guests interact with your content through gestures, and customers experience your brand playfully at digital installations. Jakobs Medien from Berlin-Kreuzberg develops custom interactive applications that captivate your target audience and deliver measurable results.

Use Cases for Interactive Touch Applications

Trade Show Exhibits

At international trade shows, interactive installations are a decisive differentiator. A well-designed touchscreen draws visitors to your booth, invites them to stay, and creates a natural conversation starter. We develop interactive trade show tools that:

  • Explain complex products and services in an accessible way
  • Provide product configurators and 3D visualizations
  • Use gamification elements to increase dwell time
  • Integrate lead capture and contact data collection
  • Work in multiple languages for international audiences

Events and Conferences

Interactive installations at events create attention and engagement. From information terminals and interactive program overviews to gamified experiences — we develop applications that add a digital experience layer to your event.

Showrooms and Point of Sale

For permanent use in showrooms, reception areas, or at the point of sale, we develop applications that present your brand and products interactively — with the ability to easily update content and adapt to seasonal campaigns.

Our Technologies

Touchscreen Applications

Intuitive multi-touch applications on large-format displays — from single 55-inch screens to multi-panel touch walls. We develop custom software that transforms your content into an interactive experience: through swiping, tapping, zooming, and rotating, users discover your products and messages.

Gesture Control

Contactless control through hand gestures and body movement. Sensors capture user movements and translate them into on-screen interactions — ideal for hygienic applications, large distances, or particularly spectacular installations where the control method itself becomes part of the experience.

Motion Sensors and Cameras

Camera systems and motion sensors detect people and their movements. This opens up possibilities such as:

  • Interactive floor projections that react to footsteps
  • Augmented reality mirrors that overlay digital elements on the camera image
  • People counting and heatmaps for booth analytics
  • Facial recognition for personalized greetings

Gamification

Game-based elements are proven to increase dwell time and recall. We develop gamified applications:

  • Quiz Formats: Knowledge quizzes about your products or industry
  • Challenges: Skill or knowledge games with leaderboards
  • Configurators: Playful assembly of products or solutions
  • Sweepstakes: Digital prize wheels, raffles, and instant wins

Our Development Process

Conception and UX Design

Every interactive application starts with a clear concept. We analyze your goals, your target audience, and the deployment context — and develop a user experience that works intuitively and conveys your messages. Wireframes and prototypes make the concept tangible before development begins.

Visual Design

The visual design of your application aligns with your corporate design. We create interfaces that reflect your brand while being inviting and user-friendly — with animations, transitions, and visual effects that complete the experience.

Development and Testing

Our developers turn the concept into robust, high-performance code. We test every application extensively — on the target devices, under realistic conditions, and with real users. This ensures everything works flawlessly when it matters.

Deployment and Support

We deliver not only the software but also the hardware: touchscreens, sensors, computers, and the right mounting for your installation. On request, we handle on-site setup and configuration and provide technical support during the event.

Integration with Our Media Technology

The distinct advantage at Jakobs Medien: interactive touch applications are not an isolated product but part of a holistic media concept. We connect interactive installations with:

  • LED Walls: Display results or content from touchscreens on large LED displays
  • Livestreaming: Show touchscreen interactions in the livestream
  • iveo Event Platform: Transfer data from the application to the event platform
  • Camera Production: Capture interactions as part of the event documentation

What We Deliver

  • Conception and UX design
  • Visual design aligned with your corporate identity
  • Custom software development
  • Touchscreen applications in all sizes
  • Gesture control and motion sensor installations
  • Gamification and interactive games
  • Hardware procurement and integration
  • On-site setup and configuration
  • Technical support during the event
  • Content updates and maintenance

Why Jakobs Medien for Interactive Installations

We don’t think of interactive touch applications as isolated gadgets but as part of a holistic experience. As a media production company based in Berlin-Kreuzberg, we design every installation in the context of your event, your trade show presence, or your showroom — and ensure that technology, design, and content work together. Contact us to discuss your interactive installation.

FP

Your contact for Interactive Touch Applications

Florian Pusch

Key Account Manager | Video Production & Digital Formats

Florian advises our clients on video productions, corporate TV formats and digital applications. With a trained eye for visual quality and technical feasibility, he accompanies your project from the first idea to the finished format — always with the goal of presenting your content effectively.

Frequently Asked Questions

What are interactive touch applications?

Custom software applications for touchscreens, interactive displays, and gesture sensors — developed for trade show exhibits, showrooms, and events. They make your content tangible and engage your target audience.

What technologies does Jakobs Medien use for interactive installations?

Touchscreens in various sizes, gesture control, motion sensors, cameras with facial recognition, and custom software. We select the technology to match your concept and target audience.

Can interactive applications also be used after the trade show?

Yes, our applications can be deployed as permanent installations in showrooms, lobbies, or at the point of sale. We develop them so that content can be easily updated.

Get in touch

Tell us about your next project.