International Trade Fairs

International Trade Fairs — Media Technology and Live Production for Your Booth Worldwide

A compelling trade fair presence takes more than an attractive booth. It requires a well-conceived media strategy that makes your messages visible and audible across the busy exhibition grounds. Jakobs Medien, based in Berlin-Kreuzberg, is your partner for complete media technology support at international trade fairs — from LED walls and camera systems to live streaming direct from your booth to film documentation for post-event use.

Our experience spans over 20 international locations across four continents. We know the unique challenges that come with exhibiting abroad — and we have the processes in place to handle them reliably.

What We Deliver at Trade Fairs

LED Walls and Display Technology

Large-format LED walls are a decisive eye-catcher at international trade fairs. We plan, supply, and operate LED installations of any size — from individual screens for product presentations to expansive LED walls that turn your booth into the visual highlight of the fair. Our technicians manage setup, configuration, and safe operation throughout the entire duration.

Live Production at the Booth

We bring broadcast-quality production to the trade fair booth. With professional camera systems, multi-camera direction, and our TriCaster setup, we produce panel discussions, product presentations, and keynotes directly at your stand — streaming them live to all relevant platforms on demand. This way, you reach not only the visitors on site but also a global digital audience.

Interactive Installations

Interactive touch applications, gamification elements, and motion sensor installations turn your booth into an experience. We develop tailored interactive solutions that engage visitors and bring your products or services to life.

Simultaneous Interpretation

At international trade fairs, multilingual communication is essential. We integrate professional simultaneous interpretation technology into your booth — with pocket receivers for the audience or digital transmission to smartphones and tablets.

International Logistics — With Strong Partners

The logistics behind international trade fair appearances are complex. We coordinate the entire planning and execution — together with selected logistics partners who specialize in transporting event technology:

• Equipment Transport: Coordination of air and sea freight through specialized logistics partners, including packaging and insurance
• Customs Clearance: Temporary import using Carnet ATA, communication with customs authorities, documentation of all equipment — in coordination with our logistics partners
• Frequency Licensing: Application for radio frequencies for wireless microphones, in-ear monitoring, and intercom systems in the respective country
• Local Partners: Setup and coordination of reliable local crews, riggers, and service providers on site
• Power and Network: Alignment of technical requirements with event organizers and local infrastructure

Remote Production for International Trade Fairs

The entire production team does not always need to be on site. With our LiveU technology and remote production expertise, we can transmit live signals from the trade fair booth to Berlin and handle direction, vision mixing, and multi-channel streaming from our Urban Studio. This saves travel costs while delivering the full production quality of our Berlin setup.

Post-Event Content — Value Beyond the Fair

The trade fair may be over, but the content lives on. We produce:

• Recap Videos: Professional summaries of your trade fair presence for website and social media
• Highlight Clips: Short, dynamic clips of the most important moments
• Social Media Content: Platform-optimized formats for LinkedIn, Instagram, and more
• Interview Recordings: Recordings of conversations with clients, partners, and experts
• Photo Documentation: High-quality event photography for your communications

Typical Use Cases

• National Pavilions: Complete media technology support for country pavilions at major international events — with multi-day programs, dozens of live events, and multilingual production
• Corporate Exhibition Booths: LED walls, product videos, live demos, and interactive installations
• Industry Trade Fairs: Streaming of specialist talks and panels, content production for post-event reporting
• Press Conferences at Trade Fairs: Professional camera and audio technology for media representatives

What We Deliver

• Technical booth design and media planning
• LED walls and display technology
• Multi-camera live production at the booth
• Live streaming to all platforms
• Simultaneous interpretation technology
• Interactive touch installations
• Complete international logistics and customs clearance
• Frequency licensing abroad
• Film documentation and post-event content
• Social media content production

Why Jakobs Medien for International Trade Fairs

We are not a booth construction company — we are media producers who bring trade fair appearances to life through media. Our team in Berlin-Kreuzberg has experience from large-scale international projects with over 80 live events at a single venue, understands the logistical challenges from customs clearance to frequency management, and delivers reliably — whether in Berlin, Dubai, or Brazil. Contact us to discuss your next international trade fair appearance.