Virtual Production
Creative studio production at our own Urban Studio — for livestreams, recordings, talk formats, and hybrid broadcasts with virtual 3D environments.
Virtual Stages. Real Impact.
Virtual Production merges the physical world of your studio with digital 3D environments in real time. Instead of elaborate set builds or expensive location rentals, you produce your keynotes, product presentations, and corporate formats in our Urban Studio in Berlin-Kreuzberg — in front of virtual backgrounds that look more professional than any physical set.
We use Unreal Engine to create photorealistic 3D worlds that dynamically adapt to your content. Camera perspectives, lighting, and composition are controlled in real time — the result is a production that makes viewers feel like they are right there.
How Virtual Production Works With Us
Our Urban Studio is built on two levels: On the upper floor is the fully equipped greenscreen area where your speakers and hosts perform. In the control room below — our nerve center — our operators manage the entire production: vision mixing via the NewTek TriCaster Elite 2, real-time rendering of the 3D environment with Unreal Engine, and the final output to livestream platforms or as a recording.
A wireless direct connection enables seamless communication between the control room and the studio floor. Your presenters can focus entirely on their performance while our team switches camera angles, displays graphics, and controls virtual elements in the background.
Use Cases for Virtual Production
- Virtual Keynotes & Presentations: Speakers in front of a branded 3D stage — with dynamic backgrounds, data overlays, and animated elements
- Product Presentations & Launches: Showcase products in perfectly designed digital environments without building physical sets
- Corporate TV & Town Halls: Produce recurring formats in consistently high quality — with changing virtual settings for every occasion
- Hybrid Events: Studio production as a professional complement to live events, with seamless integration of virtual speakers
- E-Commerce Live Shows: Present products in immersive environments and interact directly with the audience
Our Urban Rooms — Custom Virtual 3D Worlds
We offer three package tiers for virtual environments:
Urban Rooms Basic (from EUR 850 net): Use existing 3D worlds from our portfolio. Includes adaptation to one camera perspective, graphics and layout adjustments, and positioning of live content.
Urban Rooms Cinema (from EUR 1,250 net): Two camera perspectives (wide and close-up), custom lighting, color, and material adjustments, and positioning of virtual and real objects in the scene.
Urban Rooms Enterprise (from EUR 2,600 net): A fully custom creation of your virtual level — with object modeling, 3D animations, up to three camera perspectives with motorized control, and a three-stage design process (draft, creation, finalization).
Technical Equipment at the Urban Studio
- Greenscreen: Permanently installed greenscreen with professional LED panel lighting (10x Nova P300c Aputure, RGB) for over 300 lighting simulations
- Vision Mixing: NewTek TriCaster Elite 2 for real-time keying, multi-camera mixing, and layout control
- 3D Engine: Unreal Engine for photorealistic virtual environments with dynamic elements
- Cameras: Multi-camera setup with PTZ and studio cameras
- Audio: Professional wireless microphones, digital mixing console, and monitoring
- Teleprompter: Optional for presentations and speeches
- Streaming: Multi-channel streaming to YouTube, LinkedIn, Vimeo, and custom platforms
Why Virtual Production at Jakobs Medien?
Everything Under One Roof: Studio, control room, 3D design, and live production come from a single team. No external vendors, no handoffs — you have one point of contact for the entire project.
Experience Counts: We have been producing live formats for over ten years and integrated this technology into our workflows early on. Our operators know the limits and possibilities of the technology — and how to use it to maximum effect.
Cost-Efficient: Virtual Production saves you location rental, set construction, travel costs, and setup/teardown time. You produce in one day what would take three days on location.
Flexibly Combinable: Combine Virtual Production with our remote production via LiveU, with our partner’s event platform iveo, or with classic on-site live production. We find the setup that fits your project.
Your contact for Virtual Production
Jacob Henger
Senior Project Manager | Events & Studio
Jacob has been working in the events industry for over 10 years and supports our clients with the planning, organisation and technical implementation of their events. Whether an international conference or studio production in Berlin — Jacob knows the processes, the technology and the right partners to make your project a success.